What We Do

The Marketing and Public Relations Department at Coastal Bend College supports the College’s mission by leading strategic communications that promote awareness, engagement, and institutional pride.

Through collaboration with departments, programs, and community partners, we deliver integrated marketing campaigns, cohesive branding, media coordination, event promotion, and publication development.

We work to ensure every message reflects the values and identity of Coastal Bend College.

Our Services and Guidelines

Branding Resources and Logo Requests

Accessing CBC Templates and Logos

CBC-branded templates and official logo files are available to employees in the Cougar Den under the Marketing & Public Relations section of the Employee Cougar Support Center.

Branding and Style Guide

For guidance on logo usage, tone of voice, typography, and visual standards, download the Coastal Bend College Graphic Standards and Branding Guidelines.

Logo Requests from External Organizations

Outside organizations, media outlets, and vendors may request official Coastal Bend College logos for use in approved publications, event materials, or partnerships.

When submitting a request, please include the following information:

  • Your name and organization
  • Intended use (for example: flyer, press release, or signage)
  • File format needed (PNG, EPS, or other format)
  • Requested deadline

Email logo requests to alramirez1@coastalbend.edu.

All logo use must follow the Coastal Bend College Graphic Standards and Branding Guidelines. Improper use, including stretching, recoloring, or cropping the logo, is not permitted.

Create a consistent, professional Coastal Bend College email signature using the official CBC signature generator.

All public and media-facing requests must be coordinated through the Marketing Department to ensure consistent, accurate messaging.

This includes:

  • Requests for interviews, comments, or expert sources

  • Media access to CBC campuses or events

  • Use of CBC logos, photos, or video in press content

  • Official college statements or press releases

Please direct all media inquiries to: 

Amanda Ramirez
Director of Marketing & Public Relations
alramirez1@coastalbend.edu
361-354-2259

Coastal Bend College regularly captures photos and video to highlight student life, events, and academic experiences. These images may be used in official college publications, on the website, social media, and other promotional materials.

By visiting or participating in campus activities, individuals may be photographed or recorded. If you prefer not to appear in any media, please complete the Media Release form and indicate your preference by selecting "I do not give consent". 

Media Consent / Non-Consent Form

The Marketing Department provides design support for print-ready materials that promote CBC programs, services, and events. This includes flyers, brochures, postcards, banners, signage, and other outreach materials.

Internal Requests (CBC Employees):
All internal print and promotional material requests must be submitted through the KACE work order system. Requests may also require additional approval from appropriate department leadership, depending on the scope of the project. Please enter your printing request here. 

Please include the following in your KACE request:

  • Type of material (e.g., flyer, brochure, banner)

  • Target audience and distribution method

  • Event date or key deadlines

  • Any draft content, images, or branding needs

  • Desired print quantities (if applicable)

Please allow a minimum of three days to ensure sufficient production scheduling.

External Vendors & Partners:
All print or promotional materials using the CBC name, logo, or branding must be reviewed and approved by the Marketing Department prior to printing or distribution.

 

Coastal Bend College maintains an updated library of official publications that provide key information for students, employees, and the public.  You may view and download publications, including the CBC Catalog and Student Handbooks, CBC Safety Plan, and 2020-2025 CBC Strategic Plan here.

Request access to Coastal Bend College records in accordance with the Texas Public Information Act. Submit an open records request or learn about your right to information.

Marketing Team
Amanda Ramirez
Amanda Ramirez
Director of Marketing and Public Relations/ Public Information Officer
Lara Billard
Lara Billard
Website Technician
logo c
Julisa R. Castillo
Strategic Communications - Multi-Media Specialist
logo c
Caroline B. Davis
Strategic Communications Specialist
Rene Gonzales
Rene Gonzales
Print Services Specialist